SEPTEMBER 2011 EDITION

CONSUMER OPT-IN EMAIL LIST RENTAL -

Every Marketer Can Benefit from Acquiring High-Quality 
Email Leads and Generating New Business

The top goals of today's marketer are brand awareness and acquiring leads, according to a 2011 Benchmark Survey from Focus.  This report also confirmed email remains the top performing marketing channel in terms of ROI.  Email marketing as well as social media have moved to the forefront as the leading tactical approaches to achieving these goals.

Marketers find the affordability and great response from email to be highly effective. However, finding a quality opt-in email list that targets their BEST prospects can be a challenge.
 
Anchor's Customized Email List Rental is the solution! 

We will provide you with a customized opt-in email list using our permission-based email database of 5+ billion records, received from multiple sources. 

Anchor will send your targeted offer to prospects and provide detailed reporting on your campaign.   

For more information, contact your Sales Executive 
or Nancy Atwood at 631-306-9364. Email: Nancy@AnchorComputer.com.

EMAIL MARKETING TIPS -

Guidelines for Proper Use of HTML In Emails
ANCHOR COMPUTER BLOG
There is nothing worse than creating a well constructed HTML email that rendered perfectly in your web browser, only to find it was mangled when viewed by customers with a Gmail, AOL or Hotmail account. Here are some tips to keep in mind before sending your email campaign...  
Click here to read more

SOCIAL & EMAIL INTEGRATION -

How to Rev Up Your Email List’s Growth through Social Sharing
MARKETINGPROFS
Today, word of mouth doesn’t happen just one to one in person. It also happens inbox to inbox and across a wide range of social media platforms. Harness the power of social sharing, and you’ll improve the reach and effectiveness of your email marketing campaigns. Click here to read more

"An increase of up to 39.8% higher open and click through rates can be achieved with list segmentation and targeted email offers."  (Marketing Sherpa)

"Facebook was the most visited site on the internet for 2010, receiving 8.93% of all U.S. visits.  Google came in second with 7.19%" (Hitwise)